I hope the budget didn’t come from Windows 7 development funds.
http://www.geniusinside.com Henry Ferlauto
Well it looks like someone in Redmond REALLY likes the “Bourne” movies and has a good sense of humor.
It’s a good clip, I like it. At some point they’ll have to show or talk in more detail about the actual product, but a good teaser nevertheless.
The one “take away” for Lotus marketing: It’s okay to acknowledge past mistakes. In this case Microsoft took a very humorous approach with Clippy the “helping” paper clip. A parallel would be Lotus acknowledging the “well aged” user interface in Notes R5-R7 and how everything has changed.
About Bilal Jaffery
Associate Director, Marketing - Digital Strategy @ Bell. Digital Strategist. Speaker. Marketing Leadership. Management. Bus Dev. Startups. Challenge. Innovate. Earned, not bought.
About this blog
This blog is dedicated to discussing disruptive technologies and their impact on how companies function & connect in the economy 2.0. Opinions are personal.