scribblings about earning influence in the era of social web

Your social media strategy in a single quote

Social Media
Your social media strategy in a single quote

Advertising Lab finds a sensational quote from Mike Arauz that could sum up a brand’s social media strategy:

"If I tell my Facebook friends about your brand, it’s not because I like your brand, but rather because I like my friends."

Well said.

Blog by Bilal Jaffery. Copyright © Bilal.ca 2011