scribblings about earning influence in the era of social web

Lotus Knows that the community rocks! Impressive Stats!

Lotus knows that we couldn’t have done the IdeaJam without you!

I’ve been itching to talk about the recent Lotus Knows IdeaJam but had to wait for the confirmed traffic reports.

Thank you so much for your help last week in making the IdeaJam a success!  We continued to get active participation on the jam all the way until it closed on Saturday morning. In fact, we continued to receive loads of traffic ‘after’ the jam.

Here are the final statistics:
950+ new ideas
2,200+ comments
20,000+ votes
166,000+ page views (Google is telling me higher! 175K+)

We had an overwhelming response and we really appreciate your ability to help drive these discussions throughout the three day jam.

Community also loved the active participation of Lotus executive team in the social media as well. Many of you pinged me about it, some of you even blogged/tweeted about it, for example, Alex Kassabov wrote on his blog.

But amongst all these things, what stands out the most, at least for me, is Lotus’ leadership willingness to listen.  We, at PSC, have preached the mantra of “It’s all in the way we listen” for years.  So when a company is actively listening, I notice.

I loved it when Sean Poulley, VP in charge of LotusLive, commented on my blog in response to a post on LotusLive and got engaged in a conversation. I didn’t love it because I got the attention.  I loved it because it was great to see a VP at IBM engage in a discussion on a simple blog — something not commonly seen in the past.

Let’s continue the momentum!

As a follow up to the Jam we are planning some follow-on activities with the Lotus community leading up to the launch in September.  I’ll post the details around the Video blitz as soon as the sites get active. (Tonight or Tomorrow Morning (8/27/2009).

On another note, On Thursday, August 27, Alistair Rennie and Kevin Cavanaugh will be guests on the “Taking Notes Podcast” with Bruce Elgort and Julian Robichaux.  They will talk about the IdeaJam, Lotus Knows campaign, Smarter Planet and upcoming Lotus products.

On August 27th, be sure to check out podcast on iTunes here or www.takingnotespodcast.com.

Confirmed: Lotus Knows IdeaJam Details – Aug 19th

Lotus Knows IdeaJAM

On August 19 at 8:00 am EDT, we’re launching the Lotus Knows IdeaJam that will run for 72 hours. It’s an opportunity for you to share your thoughts, ideas and experiences to help shape our strategy and communications.

The Jam is divided into four core themes:

Lotus knows working smarter depends on great technology…” – Cool features of Lotus technology that you can’t live without or are not widely known.

Lotus knows marketing is key to technology adoption…” – Ideas on how you would build awareness and promote evangelism in our market.

Lotus knows technology is only great with client success…” – Customer success stories (roll out strategy, communications, education, etc.).

Lotus knows the world is getting smaller, flatter and smarter…” Ideas about how end-users are benefitting from Lotus offerings around the world.

Register now at http://lotusknows.ideajam.net/register

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Blog by Bilal Jaffery. Copyright © Bilal.ca 2011